Top Reasons to Use WordPress for Building Websites
WordPress is one of the most widely used website building tool today. It is used on over 75 million websites world-wide. WordPress was launched in 2003 as a blogging platform, but over the years has been transformed to the most powerful content management system. In this article I will enumerate few reasons why you should consider using WordPress for your website.
WordPress is free and open source
You can use WordPress free or charges for any type of website; be it personal or business site. Using WordPress for building your site can save a lot of cash. Similar systems might cost you hundreds of dollars yearly, but WordPress is and will always be available for free. It is also open source, which means the code is publicly available, anyone can make changes to it and customize for its needs.
Start your website right away
WordPress is out of the box. It can be used as it is right after it is installed to your website. You don’t need to tweak, configure or adjust settings, just login to the admin dashboard, click on the “Add New” page button and publish your pages.
It is worth mentioning that to have the best results with WordPress, you still need to make some changes to it, but these are very simple and does not require technical skills. But all-in-all you can use if without any extra work.
Extend your site anytime with ease
WordPress is extremely flexible. With the use of plugins and themes you can turn WordPress into any type of website. You can find thousands of free themes and plugins in the WordPress repository as well on other websites. There are many commercial themes and plugins which usually come with more features and support.
Optimize your site for search engines
When creating a site, you want to be found on Google and other search engines. WordPress framework was created so that search engines can easily crawl websites that are built with this CMS.
What does this mean? Well your site will not rank higher in Google just because it is using WordPress, but Google bot will be able to browse to your website easily, finding all your pages.
WordPress takes security seriously
Being one of the most popular CMS platforms, WordPress is highly targeted by hackers. There are many security measures that users can take from downloading themes and plugins from trusted websites to updating the system and plugins to latest version.
The WordPress core development team releases updated at regular basis to prevent attacks. It is recommended to always use latest versions for all installed plugins and also for the core system to be safe.
For more protection security plugins can be installed or even SSL certificates that are usually purchased from your web host.
Customize your website easily
Plugins and themes are not only to extend the functionality of your website. You can modify the installed theme or add extra features to plugins to create a more complex and unique website. The customization is easy, however you need to understand the basic concept of WordPress and also need a medium level of knowledge in programming, especially PHP and HTML/CSS.
Easy to use – beginner friendly
Don’t have to be a tech savvy to use WordPress for building your website. It is very intuitive and even beginners can easily learn how to manage and publish content using the dashboard.
There are many tutorials on the web that explains step-by-step at entry level how to create a simple WordPress website in under one hour.
Big community – easy to get help
Although the WordPress development team does not offer customer support, they offer full documentation on the software. Every bit of code is explained and documented. On top of that, there is a very active community form where questions are usually answered within one hour by other community members.
If this is not enough, you can find literally millions of pages of WordPress tutorials on thousands of different websites that are specialized in tutoring WordPress. From basic how-to-use tutorials to complex plugin development you can find anything.
Responsive and Mobile friendly
While more and more users are navigating online using their smart phones and tables, it is important for website owners to make sure that their website is compatible with these.
Both the admin dashboard as well the majority of WordPress themes are designed to be responsive. So you don’t have to make any extra adjustments to your site, because it is mobile-ready right from the start.
Upload and manage multimedia easily
Images and videos are great and needed elements of your website’s content. With WordPress you can upload and manage media files easily.
You can set images to be cropped automatically, so thumbnails and featured images will be generated, saving you a lot of time from editing them using image editor software.
Manage and update content easily
As already mentioned, you can create pages and blog post very easy. You can also modify and update these pages just as easy as you create them.
If your website is about different topics, you can categorize posts offering the user and easier way to navigate through your website.
Establishing a blog and an online community
The structure that WordPress has allows you to have a website and a blog in the same time. Pages are used to create static pages that such as contact page, about page, service or product pages, while posts are used for blogging.
A business blog is very beneficial for each company, because this content can attract more visitors and potential customers from search engines. Users also like to interact with what they read and want to share their feedback too. With the integrated commenting system WordPress makes it easy for you to allow users to write their opinion on these pages. This way, you can stay in touch with the readers and also enable the communication between customers and your company.
WordPress will save you money
It is obvious that WordPress will cost you nothing, because it is free. But this is not the only way you can save money with WordPress. First you don’t have to pay for maintenance, because you can do it yourself. If you want to do some adjustments or modifications to your website, you can do it yourself also or hire a WordPress developer. Because there are so many people knowing WordPress you can easily find a good web developer that is affordable too.
Starting your ecommerce business
Beside simple sites and blogs, you can create an online shop with WordPress. Plugins such as WooCommerce, WP eCommerce or Shopp will enable you to upload and manage products easily. Integrating different payment system is also quite simple with these plugins.
WordPress is easily transferable
While WordPress is running on PHP and MySQL, it will basically work on any LAMP web hosting. So you if decide to switch hosting provider you can do it fairly easy, just moving files and database.
If you are planning to sell your site, new owner will have no problem finding a host for the website and might already know how to use the system. In fact WordPress sites sell very well.
Following the latest web design trends
The online world is rapidly changing. New design trends come and go. You want your website to look good, even five or ten years later. WordPress allows you to change the design of your site easily. You will not lose your content or anything you have done before, only the look of your site will change. This is a very good feature to have, because it allows you to keep your site fresh.
Going to vacation? Schedule posts!
Uploading fresh content to your site is essential, especially if you have a blog and a large audience. At the same time is also time consuming to create new content on regular basis. Sometimes is just impossible to find the time to write and publish a new post. But there are also moments when you can spend a little more time working on your site, so you can create and schedule content in advance. You can pick the date and hour when the post to be published.
You can go on vacation and while enjoying the beach and the sun, your readers will enjoy reading your posts.
User management with WordPress
With use of certain plugins you can create a membership site. Depending on the subscription type user can have access to different features or content on your site. Beside this, you can assign users special abilities such as admin, editor, author and contributor. These different user types will have access entirely or partially to your website, making it easy for you to have multiple people working on your site. You as the super admin will have full control over all users, while a contributor can only create and save content to draft. An editor or admin will be able to edit the content before publishing. This is one of the reasons why so many news website choose WordPress.
Publish content via Email
Set up an email address and assign it to your WordPress site. All emails that are sent to this email address will be published to your blog. Just send an email to the specified email address to update your blog.
WordPress is here to stay
The company who is developing the WordPress system (Automatic) is a well-established business, which is relying on this platform. They are constantly improving and taking WordPress to the next level to meet users’ and market expectation.
So the chance that the development of WordPress will stop and you will need to switch to a new system is very low.
Wrapping it all up!
If you are not using WordPress yet, you should consider switching. There are many migration tools available that will make the transfer easier indifferent what system you are currently using.
So in my opinion, WordPress is the best platform to use for website building. Whatever is a personal blog or a business website, WordPress is a great choice anyway.
Few years ago I started to switch all my websites to WordPress and started recommending this system to my clients also. I highly recommend using WordPress!